Exhibiting at a Trade Show? Know the Stats! 

 

 Exhibiting at a Trade Show? Know the stats!! Buying authority? 81% of attendees 64% Of attendees Potential new customers? — 5.5hrs Average attendance time Of attendees attend only one trade show per year 81" of exhibitors use email to follow up their trade show leads. 43% of exhibitors spend between €500 and E2000 on their trade show displays per year. The perception of a brand that is not represented at an event falls by". of exhibitors said that their trade show staff gained sales skills from exhibiting. of exhibitors predicted a positive future for trade shows. 6 Dof exhibitors say that their event is integrated with their other marketing campaigns. 71% of SMEs won new business using face-to-face networking at trade Shows. 65% of attendees said events help them give a greater understanding of a product or service. An eye-catching stand is the most effective method for attracting attendees according to 4804 of exhibitors surveyed.

 

 The most effective products for exhibtions are free standing display walls and pull up banners.